Here, I am going to explain about geofencing and why it is necessary for your taxi hailing startup. Also, I have provided a step by step approach to test this feature in your taxi app solution in case you are in the stage of live testing.

First things first, before diving deep into it, let me tell you what exactly is geofencing.

What is Geofencing in Taxi App solution?

Geofencing is a feature used by mobile app firms whether it is on-demand or anything else. 

Geofencing refers to a human-defined geographic area ( polygon in geometry terms) on the Earth’s surface. This feature is used in taxi apps for geographical location based configuration.

By defining a specific area, it is possible to engage with the taxi app users in that area effectively like sending mass notifications regarding new products & offers, implementing surge pricing in areas with maximum demand, special price for airports, and many more.

This is a timely and innovative marketing ploy to attract customers and retain existing users.

To the question whether this feature will be effective or not? 80% of the users feel that they are happy with location based targeted messages. 60% of the population anticipate location based notifications and in that 40% people utilize it immediately.

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Benefits of geofencing in your taxi startup

Personalized customer engagement

If you are sending a notification on airport taxi discount to users outside the airport, they would get frustrated and this will damage your firm credibility. With geofencing, such problem is a thing of the past. 

You can send personalized experience to the users by knowing what can attract them. 

Saving money

This is an obvious advantage of using geofencing. Normally, a firm spends a significant amount of money for promotion and customer retention. But, the geofencing feature can have a dramatic effect on users at very little cost. This will be a great advantage for entrepreneurs who are bootstrapping their taxi startup.

Rich data collection

On-demand startups rely more on data than any other industry and taxi startups are no different. Having data about consumer behavior can be helpful to design better and personalized products. Marketing can also be made focussed without wasting resources.

Giving a perfect example of this will make you clear about geofencing. Let us take the case of Uber.

Geofencing in Uber

Uber first implemented the geofencing feature to identify airports to notify people in airports about available cabs and special offers on booking. This is something different from what was done before. Eventually, Uber applied this feature to many other areas.

Testing geofencing feature in your taxi app solution

I hope most of them who are yet to launch small and medium taxi startups are relying on Uber like taxi app clone script. In the taxi script, it is easy to integrate this feature and it is more important to test. 

We as a maker of taxi app solution – SpotnRides, will embed this feature into our script as per the customer preference. Now, we try to explain step by step to test this app solution for surge pricing for a particular region.

First, install the setup and launch the admin panel. In the admin panel dashboard, you will see the geofencing feature.

Step 1: Now, set up a username and password to register. Next login into the admin panel.

Step 2: You have to now go to the pricing setup to configure pricing for a particular area. You can do this in the side panel of the geofencing where you can add or view existing pricing setup.

Step 3: The admin can now use the action button in the pricing setup to reconfigure like add or delete. Also, the admin can re-enter the details if needed. 

Step 4: To add new pricing setup, the admin has to select the new pricing setup option. Then opens a new tab. Here, the admin can add a new location, vehicle type, base fare, and many other variables can be added.

Step 5: To view and modify the type of vehicles assigned for a particular region, the admin can do it using view all vehicle types in the admin sidebar.

After making all the changes, the admin can save the changes and all the entries will be updated soon.

This way you can test the geofencing feature using various other configurations like sending offers, notifications, new services, etc.

If you are about to enter the on-demand taxi market and looking for a fully loaded taxi app along with geofencing, then SpotnRides will best suit you. We have provided our app along with geofencing to many entrepreneurs and businesses across 10+ countries. We will also provide constant support for you even after sales till you are completely familiar with all the functions.

Please don’t hesitate to tap a message to hello@spotnrides.com for doubts and queries. We are waiting to answer you anytime.

Get Free Demo of Taxi App  – WhatsApp | Skype

The post Why Geofencing Is Necessary for Your Taxi Startup and How to Test This Feature in Your Taxi App Solution? appeared first on SpotnRides - AI Powered Taxi Booking App.

Spend on latest technologies to sustain in the on growing market

Although the taxi booking app in itself has a lot of technologies, you should not stop adopting new technologies after that. Taxi booking business is evolving at present and has a lot of scope for experimentation. Technologies like artificial intelligence, deep learning, blockchain, and internet of things have huge potential in the taxi business.

Reluctant to spend on technologies will be detrimental for your business in the long run.

Some applications of the latest tech advancements are automatic driver safety system, AI-based route optimization, blockchain driver verification, and many more.

Not just for a prebuilt app solution

More than 90% of the taxi startups prefer prebuilt taxi app solution from software providers. The point is that you should not select a service provider only based on the fact they have a prebuilt solution. There are more things that affect the functioning of the startup. 

An experienced service provider should have the necessary multi-platform developers to customize the solution to whatever shape asked by you. The service provider should accept two-way interaction between the client and developers during app design and development for a complete app. 

Technical assistance even after the commencement of business is a necessity and it aids in the smooth functioning of the app solution. Any minor glitches can be rectified then and there. Seamless running of the app solution makes you focus more on the core business.

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Analyzing the market using the admin panel

You would be definitely using the taxi app solution in your startup. Needless to say that it has an admin web panel among other apps. The admin web panel has outstanding analytics tools which can be used for analyzing the market. The data analytics tools in the admin panel are able to handle heavy data which filters and process the data to provide you with valuable information.

The data used can also be from outside. You can feed the admin panel analytics system with data like competitor pricing, no. of rides per day, offers, incentives, marketing techniques, etc.

Using a perfect taxi app solution.

Adopting new technologies to the taxi booking app business will work effortlessly only when the app solution used is perfect. Perfect app solution should have the flexibility to handle new technologies and easy to alter based on market requirements.

SpotnRides is one such perfect app solution. It is a white label solution which makes it easy for taxi startups to localize and strike a chord with the local users. Ours is not just a prebuilt solution and we focus more on customization and design without compromising the quality of the app. 

Lastly, I said about admin web panel with data analytics. Very few solutions have a web admin panel with data analytics and SpotnRides is one of them. Everything from the driver app to customer app is neatly crafted with well made designs. Since our solution is prebuilt, you need to spend very less time in making the solution for your business.

If you want to join with us and use our solution, please leave a message to hello@spotnrides.com. To clear your doubts and queries talk to our business executive team who are available 24/7. 

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On-demand taxi startup

On-demand taxi startups are a revamped version of the traditional/conventional taxi companies. The taxi startups disrupted an industry that is some decades old. GPS map is one of the major components used in the taxi app and they made all the difference. GPS enables both the driver and rider to easily find the route and book a cab respectively.    

Not to mention that on-demand taxi startup opened the doors of the now hit on-demand market. Several on-demand startups in other areas started to emulate their model to replicate their success.

Top 3 taxi startups in the world alone are valued at $140 billion in 2019. Barring top taxi booking startups, many small entrepreneurs started their own on-demand taxi firms in their region and the success rate is also good.

To the question of how the online taxi booking industry achieved such growth when many companies struggled for decades to come to this stature? The answer for it is, the traditional taxi companies experienced a dearth of innovation and their users starved for a change. So, when a solution came in the form of taxi apps, it was not very difficult to revolutionize this industry which is on the verge of disruption.

Taxi app business has always been a favorite for serial entrepreneurs and on-demand enthusiasts. Nonetheless, they too have some pros and cons. Let us see them one by one from the business perspective.

Pros

• On-demand taxi startups follow the less ownership model. You don’t need to own any vehicle instead, attach cabs along with drivers. For every ride you can take some commission and rest goes to the driver.
• Overall running cost is low as there is no maintenance cost, fuel cost, and driver salary. The only cost is to maintain the app solution.
• No need to hail a taxi in the middle of the road. It is inconvenient and fare may be exorbitant.

Cons

• The competition is very high since the top players in this market has huge investor backup.
• Even though the initial investment is low you need to provide a lot of discounts, cashbacks, incentives, etc to retain customers for a long time.

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Taxi dispatch system

The conventional taxi companies worked using the taxi dispatch model. In the taxi dispatch model the riders need to book a taxi via a call or hail a taxi in the streets. When booked using a call, the taxis are sent to the rider’s place from the dispatch station. This method is irrelevant now but the same model is improvised with latest technologies and mobile apps and has been developed on par with the on-demand model.

The new taxi dispatch model has become a boon to the conventional taxi firms who were unable to transform to the on-demand model.

Present taxi dispatch software consists of the customer app, admin app, and dispatcher app. The customer books a taxi in his app and the dispatcher sends a taxi from the station to the customer destination. So, the limitations in the traditional dispatch system are eliminated in the present model.

Pros

• Very less competition and more sustainable than on-demand business.

• Very high-profit margin because of no intermediaries and running cost is low.
• No problem of assigning rides to the drivers.

Cons

• The initial cost is high since the taxis are owned not attached by third parties.

• Way of booking the taxi is always a notch lesser than the on-demand taxi.
• Dispatch station infrastructure is necessary

Which is better?

There is no one word answer to which is better. Each model has its own specialties. Selecting the best model for your taxi business depends on the factors like your budget, locality, local trend, long term goal, etc.

Let me tell you how to select the apt business model based on your budget. If you want to bootstrap your taxi company then, on-demand booking model is right for you. After reaching a certain point of stability you can completely or partially change to the dispatch model.

On the contrary, if you have sufficient funds to start a taxi dispatch company you straightaway start it since it is promising and sustainable in the long term.

Similarly, you can use other factors to choose the model for your taxi startup.

How we can help you?

We have a flexible taxi solution called SpotnRides. SpotnRides is so flexible that it can be easily tweaked to function as an on-demand taxi booking system and taxi dispatch system. So, for any of the taxi business models, SpotnRides can be applied. We have it as a prebuilt solution and our skilled development team have the experience and competence to make any changes to it.

As for our on-demand taxi solution, it is an exact replica of the taxi app Uber. On request, we are ready to add more distinct features in the app.

And for the taxi dispatch system, we can also provide a fleet management system which can reduce operating costs by managing the taxis.

Route optimization, Heat map, data analytics integrated admin dashboard, fare estimation, driver rating, and review are some of the common unique features in SpotnRides taxi app solution.

Decide fast and come to us. For any doubts and queries regarding our making of on-demand taxi and taxi dispatch system using SpotnRides, please drop a message to hello@spotnrides.com. You can also call anytime and we are available to answer you round the clock.

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The post On-Demand Taxi Startup or Taxi Dispatch Business. Which Is Better? appeared first on SpotnRides - AI Powered Taxi Booking App.

But, this should not stop them from having some achievable goals. Like any other businesses, on-demand taxi business owners should have some goals while launching.

Also, being a part of the on-demand market, you can have taller goals. Now let me give some common goals for you. By the way, this is not an exhaustive list. Some taxi business owners may have goals suited to their business type and budget. My list will at least give you some ideas about goals to achieve as a business owner.

Redesigning

The overall cost and risk involved in the on-demand taxi business are very less compared to the conventional business. So, there is a lot of room for redesigning, reworking, and revision. This may seem strange to be included as one of the goals. But following this is definitely worth it.

Design, implement, get feedback, rework, redesign, and implement. This is the step you should follow for innumerable iterations before getting it right.  Reworking can be done in the business model, app solution, marketing, and operations.

You should do this because most taxi startups start with some preconceived notion and fail miserably. To avoid this have redesigning as your goal and work until you achieve it.

Zero customer complaints

While developing the online cab booking model, the users were kept in top priority. Needless to say that the present taxi startup model is a product of serious innovation for users in the traditional taxi industry. Now you have launched your own taxi startup but still, you must anticipate complaints and comments from the users.

This can also be a part of redesigning. Set this as a goal to quickly address consumer complaints. Use social media to do this effectively. Work towards attaining zero complaints and create a positive experience for the users.

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Bring a New Service

Consistent innovation and change is the core of any on-demand business. Taxi business is not an exception. Have a goal to introduce a new service before the second year of launch. The type of new service/product depends on the need, locality, market, target audience, etc.

The best way is to analyze the behavior of existing users and chart out a road map to introduce a new service. The service should have a direct connection with the people. There is no limitation to the magnitude of service to be offered. Another way to do is to bring a new lease of life to the existing service.

Establishing a Brand

After entering the on-demand taxi market you would definitely have the desire to expand to new markets and compete with top players. This is completely possible using this business model but before that, you have to build a brand.

Definitely, moving online and using an app will give an edge in reaching more people but branding is more than that, it is creating a strong connection with the users. There are many ways to create a brand appeal. One simple way is to always make all the stakeholders like drivers and riders feel positive.

Even the name of the startup can aid in branding. A name that can be easily remembered and fun to use can be helpful.

Raising Capital

Taxi major Uber has so far raised many rounds of funding and they achieved global presence quickly after inception because of funding. But, getting funded is the most difficult part and many are dreaming to achieve it.

Raising capital is achievable if it is done in the right way. Hundreds of startups queue before a venture capital but only one or two gets selected. What do these two do in particular? They create values to them and the surrounding. Their first priority will be on solving a problem through their startups that have a huge effect on their surroundings.

The way they work should produce an ecosystem and in their journey, there should be inclusive growth. This creates value for the startup. It would be apt to take this as your longtime goal.

Enough said about the goals and its importance. All these are achievable and any type of taxi startup with any type of investment and business size can have these goals. It would be better to achieve these if you are using the best taxi app solution. Because with the best solution in place with no issues, you can focus more on the goals.

That said, I strongly recommend you to use SpotnRides – Uber clone solution. SpotnRides is so flexible that it can be entirely customized to help to reach you the goals. For example, we have outstanding UI/UX designers to create logos which aids in the brand establishment. This is just five percent of what we can do.

If you have decided to try our solution you can email the doubts and queries to hello@spotnrides.com. To experience the working of SpotnRides, you can request for a demo. 

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